Strategy meets execution—across industries, audiences, and platforms.
I’ve worked with brands at every stage—from scrappy startups to seasoned businesses—translating ideas into content, campaigns, and systems that actually work.
Articles
At Herb, I wrote dozens of SEO-driven articles and seasonal email templates for some of the biggest names in cannabis, including Yocan, G Pen, VIIA, Galaxy Treats, and more. Each piece was tailored to brand voice, optimized for traffic, and built to convert.
With Respect My Region, I covered everything from national travel and restaurant guides to music, psilocybin, and cannabis culture—balancing deep research with SEO and WordPress formatting for consistent content delivery.
Social & Blogs
For eComm brands like HappyBox, I crafted unique blog content for every giftbox theme, helping boost search visibility with zero fluff.
With Hive Brands, I produced original video content—both UGC-style and branded—to support their mission-driven, sustainable products.
Beyond content, I’ve supported a range of service-based and B2B brands with full-funnel strategy, messaging, and execution.
Website Copy
At Bernie Yazzie Consulting, I developed web copy and thought leadership strategy for tribal healthcare consulting.
For Tdooz, I helped define positioning and marketing strategy for a growing physical product startup.
With Vital Retirement Partners, I created conversion-focused messaging systems and ad campaigns rooted in trust, clarity, and financial literacy.